Mirror Image Salon
Beauty Salon & Academy
Branding, Website Design,
Digital Marketing
Cranbrook, Exeter
2022
With over 12 years experience in the industry, Mirror Image Beauty is a welcoming home salon space in Cranbrook, Exeter where clients can relax and enjoy a wide range of treatments, from nails to massages.
Alongside the salon, they are also an educator.
Summary
Starting their journey into self employment after working for someone else, Mirror Image Beauty needed a full marketing project. This included branding, logo design, website design and marketing assets.
Challenge
Being a brand new beauty business in what would be considered a busy industry and area, we needed to create a brand that stood out but also reflected its atmosphere and professionalism.
Solutions
Starting with the logo, we created an elegant simplistic logo that started the brand. This then translated into the brand colours, typography and website look and feel. Then we designed a leaflet to drop around the local area with a trackable QR code to generate brand awareness in the community. The business has gone from strength to strength and we are currently developing a training platform for them to expand their business.
